by admin@dita | Oct 23, 2024 | Uncategorized
On October 14th and 15th, 2024, the Theatre Is Cool project held a key meeting in Athens, focusing on how to use social media—particularly TikTok—to engage younger audiences and rejuvenate theatre’s appeal. This meeting marked a significant step in evaluating the...
by admin@dita | Jul 12, 2024 | Events
n February 21 and 22, the city of Verona hosted the Kick-off Meeting for the THEATRE IS COOL project. This ambitious initiative aims to modernize theatre organizations by leveraging social and influencer marketing to engage and expand their audiences, particularly...
by admin@dita | May 28, 2024 | Highlights
Theatre is Cool is a revolutionizing project based on the #TheatTok, designed to modernize theatre and make it a trendy cultural movement. By leveraging the voices of prominent influencers and theatre partners, this initiative aims to create engaging marketing plans...